Mindanao Auctioneers Inc
WEBSITE AND VIDEO
Clear Results
Organizing trucks and heavy equipment auctions is a very difficult and time-consuming venture in which Mindanao Auctioneers Inc. is relatively new to. With the help of Ironclad Creatives, their website has been one of their leading marketing platforms in which they get leads via phone and emails from.
Online registration for the auctions they provide and a unit registry that will allow their clients to browse through the trucks and heavy equipment makes it easier for their clients to be part of the biggest and latest auctions in Mindanao.
We also created a “Process” video for them and has helped their clients understand the step by step registration up to their auction events leading to their payments for the units they won.
The Challenge
The goals of the project was clear and concise; show how Mindanao Auctioneers Inc. are a reliable and professional truck auction service through an online platform that not only makes it easier for their clients to know who they are and what they are capable of, but to also break through the auction market in the Philippines and gain authority within their pierce .
An offspring of an already established trucking, buy and sell company, the client wanted to represent their new service with a new brand and a modern yet professional website that will help them generate leads and registrations to their scheduled auctions in Misamis Oriental.
Through its professional and modern interface, Mindanao Auctioneers’ website has achieved its goals to have a platform that is user-friendly, easy to manage and brings value to the company.
“John and his team helped us every step of the way. From Planning, Design and Development of our wonderful website and logo;”
Our strategy
Our plan of action proposed to the client in accordion with their needs and specifications of wanting to get leads from phone calls, emails and online form registration was simply to create a website that can showcase their services and auctioned truck units at the same time make it easy for their audience to contact them.
Whether it was via smartphones, tables, laptops or desktops; the website’s user-interface was a one-stop easy to use platform in which even the older generation can grasp and find what they are looking for at the touch of their fingers.
Browsing through their registry of units for auction with ease is a definite priority in which our team of designers and developers have successfully created.
We even helped them with writing a couple of articles that made them rank on specific targeted keywords in the industry giving them a head-start against their direct competitors in the Philippines market.
Building a brand that is recognizable in the business through a website designed to last through trends for decades is a great investment that with proper professional online marketing would always bring great results in the fast-paced world of truck and heavy equipment industry.
Least to say the website has done its part for its purpose and goals in helping Mindanao Auctioneers Inc. have a better online representation.
FLAG INSPIRED Colour Pallette
The Colors of the Philippine Flag is used on the website to provide a feeling of authority and nationalism which is what the company’s personality is all about.
#e8010b
#0623fb
#141414
#FFFFFF
#F9F9F9
SYMMETRICAL Typography
Aa
Oswald Regular 36pt
Montserrat Regular 24pt
Montserrat Regular 20pt
“Nor is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but occasionally circumstances occur in which toil and pain can procure him some great pleasure.”
Aa
Poppins Regular 32pt
Poppins Regular 24pt
Poppins Regular 18pt
“Nor is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but occasionally circumstances occur in which toil and pain can procure him some great pleasure.”
2019 BUSINESS numbers
Page Views
Impressions
AUCTIONS
Trucks sold
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